Strategic Marketing Plan For New Zealand Essay - 1043 Words

Strategic marketing plan is the process for moving the organization forward to achieve its marketing goals. No one can predict the future but formulating a strategic marketing plan, the organizations will be able to change better directions. For example making a business plan for the next three years, to be able to get there the company should create a company’s roadmap and vision. A good strategic plan achieves the following. †¢ Reflects the values of the organization. †¢ Inspires change and revision in products and target markets. †¢ Clearly defines the criteria for achieving success. †¢ Assists everyone in daily decision making.† (Olsen,2011). 7.1 Where are we now? Aubade New Zealand Limited exports unprocessed bi-product Radiata pine logs to India which has a developing market demand for New Zealand. Exporting unprocessed logs to India, it yields some social benefits. And the company invested forest plantation and added to forest rights and value. From the SWOT analysis tackled in the first assignment, strength of ANZL is the hybridity of Management. Mr. Satinder Mohan Singh who is the country manager has an encompasses wide range of work experiences in the forestry industry in different continents around the world. He has a great management power including knowledge and skills that have been honed through his years of experience and now he makes new strategies for ANZL in order to obtain a sustainable competitive advantage in the industry. 7.2 Where are we going?Show MoreRelatedThe Strategic Marketing On New Zealand Merino1466 Words   |  6 Pages We wool if you wool MERINO Introduction The purpose of this paper is to examine on the Strategic Marketing on New Zealand Merino. And to identify their current marketing tactics and the marketing opportunities that can be applied. 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The following 2015 Ace Dental LaboratoryRead MoreTop Performing Property Management Business Development Manager1346 Words   |  6 PagesBUSINESS-TECHNOLOGY INTERFACE WITH A STRONG CAPACITY TO DRIVE BUSINESS r Designed a creative company profile video as a marketing tool for Auckland Property Management that won a Gold Award at the MCA-I Media Festival. r Conducted highly successful property management seminars with high-profile companies, including Gilligan Rowe, Westpac, BNZ, Kensington Swan, Davenports Harbour, RSM Prince, and New Zealand Home Loans. Received recognition from BNZ chief economist, Tony Alexander. r Gained distinction as industryRead MoreLes mills1372 Words   |  6 Pagesfitness-related companies around the world. The organizations are very diverse and associated with many different parts in marketing such as sales, fitness programs, finance, and marketing. Les Mills’ original goal to start the whole business is to improve the lives in New Zealand. 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Academic Honesty-It Was Peer Reviewed and Published Free Essays

The Issue In this was that most students thought It would be easier to heat In their online courses however very few followed through with cheating. It’s also a theory that an honor code may reduce dishonesty. The second article I found while searching was Academic Integrity and Distance Learning by Mark Lankier. We will write a custom essay sample on Academic Honesty-It Was Peer Reviewed and Published or any similar topic only for you Order Now It was peer reviewed and published in the Journal of Criminal Justice Education in October of 2006. In this article academic dishonesty in on campus classes versus online classes was discussed. It believes that there hasn’t been enough attention on the amount of academic dishonesty taking place in online courses. Here are some things that I feel are issues for academic honesty: -Lack of knowledge in what Is considered honest and dishonest. -Lack of concentration on academic honesty, the majority of the attention Is placed on academic dishonesty. -Lack of punishment for academic dishonesty therefore making It easier and more tempting to be dishonest. -Over assumption that It’s easier to be dishonest through online classes without any consequences. Some things that I think should be done is honor code placement such as was issued in the first article I found. I think that if there was a concrete definition of what is considered cheating and what isn’t because some people can cheat without knowing so because of their lack of knowledge. I think that academic honesty deserves more attention simply to acknowledge students who are working hard and being compliant and honest about their work. They are taking the time to make sure their work is original and that they are not taking any credit for someone else’s hard ark. I think this deserves to be acknowledged Instead of overshadowed by people who are dishonest. I believe there should be punishment when it comes to severe cases of dishonesty. When It Is clear that the work has been popularized and taken as If It were their own, there should be no chances given. Academic dishonesty has continual to De a problem Ana students need to Know Tanat It wall not De tolerated I think that the punishment for on campus students should be the same for online students. The place in which the dishonesty is taking place does not matter, dishonesty is dishonesty and all cases should be treated the same. In order for me to avoid any issues with dishonesty I will never cut and paste. If something is an exact quote I will make sure that it is cited and listed in a bibliography to ensure that it’s known it was not something derived by me. I will summarize and make sure I use my own words to explain my point. I will also use the plagiarism checker provided by the university to double check. How to cite Academic Honesty-It Was Peer Reviewed and Published, Papers

Essay about Junk Food And Its Effects On The Human Body Essay Example For Students

Essay about Junk Food And Its Effects On The Human Body Essay â€Å"Our Greatest Enemy† Food is source of fuel for the human body, like water and air it allows humans to live, but what happens when food becomes our enemy? People try to eat healthy, but the food that is considered junk food is usually are white bread, crackers, sweetened pastries, sweetened carbonated beverages and frozen foods these are very unhealthy snacks for the human body. Junk food makes the human body weak and inactive compared to other foods that will give energy such as vegetables and fruits. People know junk foods are high in sugars, fat, and salt, yet people continue to buy and eat them. The way the food industry makes their food is unhealthy and dangerous because of ingredients and chemicals that go into the food .The way junk food is shown to the people is by television advertisement such as Lucky Charms cereal, McDonalds, Taco Bell, and Coca Cola. The food industry use advertisements to promote the product they are selling to the future consumers. Even though there are advertisements that do promote healthy eating and organic snacks, they are not as numerous and tend to attack a smaller audience. The food industry is unethical because of the chemicals they use in their products and the advertisements manipulate their consumers in to buying junk food products. Junk food, seems to be a delicious snack to replace a meal you might have missed for that day, furthermore eating that one bag of chips seem harmless but no it is all a lie! Junk food has mad science behind it. Michael Moss the author of the article â€Å"The Extraordinary Science of Addictive Junk Food†, interviews a man named Steven Witherly, he a scientist on food. According to Moss, Witherly says â€Å"If something melts down quickly, your brain thinks t. . and orange. The colors red, yellow and orange are also trigger colors for hunger. Most people seen these colors on the logos McDonalds, Coca Cola, Cheetos, and snacks and other fast food restaurants. The food industry do not want to spend money on changing their food products because they believe they will lose money if people do not recognize their product. The food industry does not have to change their whole advertisement, they would only have to add another trigger color like green, which people associate with healthy living and organic food. To sum things up, the way the food industry makes their food is unhealthy and dangerous because the ingredients and chemicals that go into the food. The food industry should use the power of advertisement to show new and old consumers. The change made to their food, making it healthier and less dangerous to consume.

Wacc for Fiat Group free essay sample

The WACC is the weighted average cost of capital. It is a calculation of the firms cost of capital taking into account the relevant weight of equity and debt as a proportion of the total. The cost of equity or KE calculated using a risk free rate example German 5yr government bond, the firm’s beta and the return on the market. The firm’s beta is a calculation of the firms exposure to the market, a beta of less than 1 indicates that the firm is not as influenced by external factors as the average firm in that market. A beta greater than 1 indicates that the firm is more heavily exposed to market factors than the average firm in that market. The formula I will be using to calculate the cost of equity is the CAP-M formula and is as follows; KE = RF + B (RM – RF) RF = Risk free rate, B = Firm’s Beta, RM = Return on the market The cost of debt or KD is calculated by finding the internal rate of return for all the firms bonds. We will write a custom essay sample on Wacc for Fiat Group or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page First the coupon on the bond is found for each of the remaining years until maturity, then we deduct tax, finally we choose test two discount factors and put our findings into the following formula; IRR = DCF1 + (DCF2 – DCF1) * NPV1 – 0 / NPV1 NPV2 Once we have found our KE and KD we must find the weights of both the equity and debt capital. Finally all of this information is entered into our WACC formula which is as follows where MV is is the market value of the company; WACC = (KE * MV of equity / MV of company) + (KD * MV of debt / MV of company) Cost of Debt I also enjoyed, whilst I found quiet difficult, the level of personal opinion that goes into a report like this. I was very interested in the different figures I found for Fiats beta, I chose a high beta of 1. 62 due to the fact that the motor industry is so volatile as seen by the effect of the recent economic crash on car sales. Also the sharp turn that the price oil can make has a large impact on the motor industry, much more so than the effect on other manufacturing industries as not only does Fiat use oil in the production of its products but its products also require it to function. I ran into a few difficulties at the start mainly when it came to the choosing of a company to research. At first I choose Ryanair but as Ryanair do not have any issued bonds I decided to look into another company at least for my first attempt of a report of this nature. The main thing I gained from doing this report was the ability to research a company, at first I found it very difficult and time consuming just trying to retrieve figures that I thought were right.

John Edward and the Afterlife essays

John Edward and the Afterlife essays The idea that an afterlife realm exists although prevalent in many cultural and religious doctrines, is still a theory that many grapple with. But if one presupposes a post life residence somewhere within the ether of the spirit world, perhaps one can entertain the idea of communicating with that realm. John Edward, a rising star on this side of the veil wants us all to know that life and love are eternal and he holds steadfast to this message because he has been a medium for whom the message has been given and he says it comes from the "afterlife." His spirited TV program, "Crossing Over with John Edward," which airs on the SciFi Network (Sun., 8-9pm ET/PT & Mon-Thurs., 11 & 11:30pm ET/PT) and is headed for syndication, has been the platform for these messages and more. Messages, which he says, are telepathically relayed from the energies who have departed physical life but still continue on in spirit form. Clearly this is a provocative claim - however it should be duly noted here t hat theories of an afterlife have not only been upheld by religions the world over, but by diligent research for well over a century that has spilled a cornucopia of data suggesting that such a realm may indeed exist. Crossing Over has garnered an enormous and loyal following, peaking unprecedented interest to a mainstream audience, clearly crossing over to reach viewers from a diverse cultural, religious and socioeconomic scale to talk about the subject of death and life after death. When I asked Edward what he would attribute to the success of Crossing Over during a one-on-one interview on the set of the energy-filled show he said, "I think what's driving Crossing Over's (success) is as Gary Zukav put it in his (best-selling) book The Seat of the Soul - 'As a society, we are evolving...' and I think that on the planet and as a society, we are evolving. People are seeking knowledge and I think that they are seeking to identify with truth and seeking to ide...

Artist vs. Artisan

Artist vs. Artisan Artist vs. Artisan Artist vs. Artisan By Mark Nichol What’s the difference between an artist and an artisan? This unnecessarily sensitive question is equivalent to the issue of what constitutes art and what is designated as craft. In both cases, the former word essentially refers to the making of tangible or intangible products as an expression of creativity and imagination for purely aesthetic reasons. An artisan, meanwhile, though spurred by the same impulses, produces crafts, which, though they may be acquired only for decoration, are designed to be practical. Therefore, though some tension between artist and artisan between producers of art and designers of crafts may exist because of a perceived differential in their relative cultural status, the technical definitions are just that: precise distinctions not in quality or artistic achievement but in function. The word for the creator of art is the gender-neutral term artist. (The French form of the word, artiste, came to apply more broadly to creative professionals, especially performers, though it also has a pejorative sense of â€Å"pretentious artist.†) By extension, one talented in any endeavor even a con artist may earn the term. By contrast, makers of crafts have gender-specific labels craftsman and craftswoman but though craftsperson is the natural neutral term, many such practitioners prefer to be called artisans. (The Latin ancestor of this term is artire, which means â€Å"to instruct in the arts.†) Other words that ultimately derive from the Latin word ars (â€Å"art†) include artifact, which comes from the Italian word artifatto and ultimately from the Latin terms arte and factum (meaning â€Å"thing made†), originally having primarily an archaeological sense but now referring to anything left behind or remaining, and artifice, which originally meant workmanship but, from a secondary sense of â€Å"cunning,† came to refer to deceit or trickery. (However, artificer remains a synonym for artisan, although it can also refer to one who contrives or makes things or ideas.) Artificial, the adjectival form of artifice, broadly refers to anything not produced in nature. Artful once referred exclusively to artistic skill but later primarily came to mean â€Å"dexterous, wily†; in that sense, the term is best known in the moniker of the Artful Dodger, an adroit young pickpocket in Charles Dickens’s novel Oliver Twist. The antonym, artless, likewise was originally a reference to a lack of talent but now usually refers to clumsiness in word or deed. Arty and artsy both describe artists, but the terms have developed a pejorative sense of pretension, and artsy is hyphenated in combination with craftsy and, worse, fartsy, to refer to someone with such airs, or a creation of theirs. Art is used in combination with other terms to denote subgenres with serious artistic ambitions (â€Å"art film,† â€Å"art rock†) as well as artistic movements, as in â€Å"art deco,† a truncation of the French phrase art dà ©coratif (â€Å"decorative art†), and art nouveau (â€Å"new art†); the first letter of each word in these phrases is often capitalized, especially when associated with other initial-capped designations. Another movement, named arts and crafts, is usually initial-capped to distinguish it from generic references. The liberal arts are the academic subjects also known as the humanities. The term liberal stems from the idea that knowledge of these subjects and the attendant skills are necessary for free people to know in order to be productive members of society. From the phrase â€Å"liberal arts† comes the designations for mastery of coursework known as the bachelor of arts and master of arts degrees (truncated, alternatively as â€Å"bachelor’s degree,† or bachelor’s, and â€Å"master’s degree,† or master’s). These terms have no specific relation to art itself, though study and/or practice of art may be a component of the coursework. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Misused Words category, check our popular posts, or choose a related post below:30 Religious Terms You Should KnowRunning Amok or Running Amuck?10 Humorous, Derisive, or Slang Synonyms for â€Å"Leader† or â€Å"Official†

MGT 511 CASE ASSIGNMENT 3 Work-Life Issues Essay

MGT 511 CASE ASSIGNMENT 3 Work-Life Issues - Essay Example The main aim here is to ensure that the individual spends equal time and energy on home matters, family activities and also self well being. Some of main reasons a work life balance is so focused on is the need to spend quality and flexible hours in taking care of the elderly, children and also better health care. With the growing levels of competition the need for flexible working hours and conditions, the concept has been well received by numerous large organisations however has not been very well received by other smaller organisations. A number of the large organisations and medium scaled companies provide the employees with a chance to have shorter work weeks and flexible schedules as well as options to work from home. Also companies are now adopting the flexible work hours and flexible work environment as a part of the corporate social responsibility as well. An excellent source of information for the work place flexibility is that presented by Ken Giglio of the Sloan Work and Family Research Network. The website provides a wide range of flexibility options provided by several companies keeping in mind the needs of the workforce (Giglio, n.d.). As seen in the case study by Giglio, it is evident that companies like AFLAC provide the employees with a flexible work environment and are not very strict in terms of the work hours. The company works on the principle that if the employees are taken care of, then the employees will also take care of the business. The Gen X and Gen Y have very different approaches and perspectives to the work life balance. The differences relate to the attitude of work as well as the views and the changing work demographics in America. The Gen X is more focused on the fulfilment that they achieve from life. The typical family here will include both parents working and in case of any family needs, the wife tends to make changes to her work schedule accordingly. Here in Gen X the women need more flexible work options. However in the case of Gen Y, the men contribute to the work within the house as well. Here the men take up the roles of being a husband, father and also caregiver. This generation does not focus on the traditional gender roles and as explained by Fraone (2010), â€Å"Traditional gender roles no longer apply in a  marketplace, where women earn over half of all graduate degrees and have (in some  industries) the earning potential of their male counterparts† (Fraone, 2010).  Ã‚  Here in Gen Y the men take on the role within the family and here the men tend to be more involved in raising the children and also working towards child care responsibilities as well. As explained by Harrington in Fraone (2010), â€Å"The progressive organizations that we work with have developed a wide array of policies to support their employees and many are striving to foster a culture of flexibility, agility and viewing employees as a whole person† (Fraone, 2010). There is however a common issue wher e the managers or the Gen X workers tend to over look the role of men in home related work and also tend to overlook women who need flexible work conditions for family care. It is also crucial to note here that corporate leadership styles tend to be diverse and this provides a chance to provide better equitable work life balance as well. The leaders within an organisation may not always have children or may have children who are grown, or may not even have elderly to care for within the family.

Astronomy Major Assignment Research Paper Example | Topics and Well Written Essays - 1250 words

Astronomy Major Assignment - Research Paper Example These are rays that form from the interaction of the shock waves with subatomic particles causing acceleration of rays with the speed of light that constitute cosmic rays. The duration of supernova is difficult to determine and is mainly grouped into three stages. The explosion stage is the first stage and it normally takes a minimum time of a second. The second phase is the time it takes to reach its peak brightness which is normally a few days (Bodenheimer, 2011). The last phase is the phase it takes to dim out which normally takes a few months or years. The time for the whole process therefore ranges from months to years depending on the type of supernova. Many chemical elements result in the remaining remnants of a supernova explosion. The chemicals may be original in the remnants or may be as a result of heating up of the ejected gases by the shock waves emitted. The elements are cobalt, sodium, nickel and sodium. The other compounds that form are radioactive isotopes formed by the interaction of the shock waves and the emitted materials. Recently there are studies showing the Supernova 1987A emitting ‘star guts’ with a velocity (Bodenheimer, 2011). There were other elements this supernova ejects: helium, hydrogen, oxygen, silicon, iron and sulfur. The energy a supernova radiates is close to the energy of billions of sun put together. This explosion frequently occurs in other galaxies in the universe except the Milky Way galaxy where there have been few supernova events. The explosion has the effect of distributing elements and speeding cosmic rays in the galaxy besides increasing the temperature in the of the galaxy medium (Knapp, 2013). The explosion emits radiation that can be estimated to the energy released by a 1028 megaton bomb. Supernovae form in many different ways. The mode of formation dictates the type of supernova that forms. They are classified with regards to the physical type and nature & shape of the spectra.

Drug Testing for Welfare Recipients Essay Example for Free

Drug Testing for Welfare Recipients Essay I think that this is an effective thesis statement because it clearly outlines my paper and it states what side of this discussion I have chosen to represent. It is stated clear, concise, and to the point. Because mandatory drug testing for welfare recipients is an issue that is not in full effect, it may be difficult to find opinions from â€Å"reliable† sources concerning such legislation. It may also be difficult to determine long term effects of such a program like cuts in spending and reductions in drug abuse. I will be researching government websites both nationally and locally. I would also like to contact local government representatives to perhaps get an opinion about the idea of said legislation. In addition, because this is such a new topic, there are many newspapers to research that will have the latest on states that want to begin developing the idea of mandatory drug testing. It will be difficult to avoid logical fallicies on this topic. Because I am coming down on one side of this discussion and want to persuade my audience, I will want to use comments and information from those that view it as I do. Using statistics that are deemed factual will help in showing that these are not just biased opinions from politicians that are simply looking for another vote. If I were to begin to persuade a city council meeting or write a letter to my local government representatives about the importance of mandatory drug testing for welfare recipients, I would begin by saying: Welfare is not an entitlement! It was never intended to be as such. When President Roosevelt enacted the Social Security Act in 1935, it was during the great depression, when 25% of Americans were unemployed. Since then welfare has generously extended its hand to millions of Americans (2012). When someone is benefitting from these programs, and is not deemed disabled, it should be viewed as a â€Å"hand up† not a â€Å"hand out†. It is an issue all over the country that welfare is being abused by its benefactors. Cards are being used for ATM withdrawals, to purchase liquor, buying cigarettes, and even gambling in casinos. Food stamps are being openly traded for drugs (Camden, 2011). Not to mention the deception that is occurring about how many dependents a recipient is responsible for. To be subjected to a simple urine test to receive money and benefits from the U. S, government is not too much to bear. It is no different than obliging to mandatory drug testing for a job. Florida state governor Rick Scott has stated that in his state alone they will save 9 million dollars a year because of benefits being cut due to mandatory drug testing. With these kinds of cuts in spending nationwide, it is sure to reduce government spending a great deal. Not to mention the effect it will have on drug abusers. Florida state governor Rick Scott has implemented drug counseling on a volunteer basis for those benefactors that test positive (Delaney, 2011). Cuts in spending, responsible distribution of benefits and reductions in drug abuse, this sounds like a win-win scenario for us all. References Author Unknown, (2012), The History of Welfare, Retrieved from: http://www. elfareinfo. org/history/ Delaney, A. , (2011, November 27). Rick Scott Backs Drug Tests for Welfare Beneficiaries, Public Worker, and Himself, Retrieved from: http://www. huffingtonpost. com/2011/09/27drug-testing-welfare-_n_983235-. html/ Camden, J. , (2011, February 04). The Spokesman-Review, Abuse of Welfare Electronic Benefits Transfer Cards Targeted, Retrieved from: http://www. spokesman. com/stories/2011/feb/04/abuse-of-welfare-electronic-benefits-transfer/

The Reality of War Exposed in Journeys End by R.C Sheriff :: English Literature

The Reality of War Exposed in Journeys End by R.C Sheriff In the play â€Å"Journey’s end† R.C Sherrif recreates the tremendous stress and fear by the men at the front in the First World War. In this essay I am going to focus on two characters, who show stress and fear. The two characters the essay will focus on are Stanhope, who is the captain and Hibbert who is an officer. A couple of background realities about the war are that it started in 1914 and a numerous countries were changed like Germany and England. This war was dissimilar to other wars that were formerly fought because they used more up to date weapons such as gas bombs and machine guns. It was estimated that nine million people died. R.C Sherriff was once himself in the World War one, as an officer in the East Surrey Regiment. He was injured in the battle of Passchendael in 1917. Journeys end is based upon his past experiences in the war - reflecting the way he and his comrades lived and fought and repeating some of its events. R.C Sherriff wrote other play, a few novels and quite a few film scripts. R.C Sherriff is best remembered for Journey’s End. R.C Sherriff reconstructs the war in Journey’s end by making the audience feel as if they are there in the war with the characters. The play is based in the officers dug out, which was where the most action took place. In order to make the audience feel as if they were there in the war R.C Sherriff made notes in the stage directions like for example â€Å"the red and green glow of German alarm rockets comes faintly through the dugout door† in this example the stage which the play would be carried out would have been pitch black and red green flashing lights and loud bangs which represents the war, it makes it as if the audience feel as if they were there. The audience would feel like they involved with the characters because of personal things they were saying, for example an argument. The dug out which is shown in most scenes of the play, where it is set is very small with only one table. The situations in the trenches would have been extremely uncomfortable for the men; this can be very stressful for the men at times. This can be noticed from certain things in the characters actions, â€Å"Captain hardy a red faced positive looking man is sitting on a box by the table, he concentrated on drying his sock over a candle flame†.

Haptic Technology

1. 1 What is *Haptics*? Haptics refers to sensing and manipulation through touch. The word comes from the Greek ‘haptesthai’, meaning ‘to touch’. The history of the haptic interface dates back to the 1950s, when a master-slave system was proposed by Goertz (1952). Haptic interfaces were established out of the field of tele- operation, which was then employed in the remote manipulation of radioactive materials. The ultimate goal of the tele-operation system was â€Å"transparency†. That is, an user interacting with the master device in a master-slave pair should not be able to distinguish between using the master controller and manipulating the actual tool itself. Early haptic interface systems were therefore developed purely for telerobotic applications. {draw:frame} {draw:frame} Fig. 2. 1Basic architecture for a virtual reality application incorporating visual, auditory, and haptic feedback. †¢ Simulation engine: †¢ Visual, auditory, and haptic rendering algorithms: Compute the virtual environment’s graphic, sound, and force responses toward the user. Transducers: Convert visual, audio, and force signals from the computer into a form the operator can perceive. The human operator typically holds or wears the haptic interface device and perceives audiovisual feedback from audio (computer speakers, headphones, and so on) and visual displays (a computer screen or head-mounted display, for example). 2. 2 System architecture for *haptic* rendering: {draw:rect} {draw:rect} {draw:rect} {draw:frame} {draw:frame} Fig 2. 2Haptic rendering divided into main three blocks S- contacts* occurring between an avatar at position X and objects in the virtual environment. Fd- *return* the ideal interaction force between avatar and virtual objects. Fr- Force to the user 1. Collision-detection algorithms detect collisions between objects and avatars in the virtual environment and yield information about where, when, and ideally to what extent collisions (penetrations, indentations, contact area, and so on) have occurred. 2. Force-response algorithms compute the interaction force between avatars and virtual objects when a collision is detected. This force approximates as closely as possible the contact forces that would normally arise during contact between real objects. Hardware limitations prevent haptic devices from applying the exact force computed by the force-response algorithms to the user. 3. Control algorithms command the haptic device in such a way that minimizes the error between ideal and applicable forces. The discrete-time nature of the haptic- rendering algorithms often makes this difficult. The force response algorithms’ return values are the actual force and torque vectors that will be commanded to the haptic device. Existing haptic rendering techniques are currently based upon two main principles: â€Å"point-interaction† or â€Å"ray-based†. In point interactions, a single point, usually the distal point of a probe, thimble or stylus employed for direct interaction with the user, is employed in the simulation of collisions. The point penetrates the virtual objects, and the depth of indentation is calculated between the current point and a point on the surface of the object. Forces are then generated according to physical models, such as spring stiffness or a spring-damper model. In ray-based rendering, the user interface mechanism, for example, a probe, is modeled in the virtual environment as a finite ray. Orientation is thus taken into account, and collisions are determined between the simulated probe and virtual objects. Collision detection algorithms return the intersection point between the ray and the surface of the simulated object. *2. 2. 1 Computing contact-response forces*: Humans perceive contact with real objects through sensors (mechanoreceptors) located in their skin, joints, tendons, and muscles. We make a simple distinction between the information these two types of sensors can acquire. 1. Tactile information refers to the information acquired through sensors in the skin with particular reference to the spatial distribution of pressure, or more generally, tractions, across the contact area. To handle flexible materials like fabric and paper, we sense the pressure variation across the fingertip. Tactile sensing is also the basis of complex perceptual tasks like medical palpation, where physicians locate hidden anatomical structures and evaluate tissue properties using their hands. 2. Kinesthetic information refers to the information acquired through the sensors in the joints. Interaction forces are normally perceived through a combination of these two. To provide a haptic simulation experience, systems are designed to recreate the contact forces a user would perceive when touching a real object. There are two types of forces: . Forces due to object geometry. 2. Forces due to object surface properties, such as texture and friction. The first type of force-rendering algorithms aspires to recreate the force interaction a user would feel when touching a frictionless and textureless object. Force-rendering algorithms are also grouped by the number of Degrees-of-freedom (DOF) necessary to describe the interaction force being rendered. 2. 2. 3 Surface property-dependent force-rende ring algorithms: All real surfaces contain tiny irregularities or indentations. Higher accuracy, however, sacrifices speed, a critical factor in real-time applications. Any choice of modeling technique must consider this tradeoff. Keeping this trade-off in mind, researchers have developed more accurate haptic-rendering algorithms for friction. In computer graphics, texture mapping adds realism to computer-generated scenes by projecting a bitmap image onto surfaces being rendered. The same can be done haptically. 2. 3 Controlling forces delivered through *haptic* interfaces: Once such forces have been computed, they must be applied to the user. Limitations of haptic device technology, however, have sometimes made applying the force’s exact value as computed by force-rendering algorithms impossible. They are as follows: †¢ Haptic interfaces can only exert forces with limited magnitude and not equally well in all directions †¢ Haptic devices aren’t ideal force transducers. An ideal haptic device would render zero impedance when simulating movement in free space, and any finite impedance when simulating contact with an object featuring such impedance characteristics. The friction, inertia, and backlash present in most haptic devices prevent them from meeting this ideal. †¢ A third issue is that haptic-rendering algorithms operate in discrete time whereas users operate in continuous time. {draw:frame} ?Finally, haptic device position sensors have finite resolution. Consequently, attempting to determine where and when contact occurs always results in a quantization error. It can create stability problems. All of these issues can limit a haptic application’s realism. High servo rates (or low servo rate periods) are a key issue for stable haptic interaction. There are two main types of haptic devices: †¢ Devices that allow users to touch and manipulate 3-dimentional virtual objects. †¢ Devices that allow users to â€Å"feel† textures of 2-dementional objects. 3. 1 LOGITECH WINGMAN FORCE FEEDBACK MOUSE {draw:frame} fig. 3. 1 logitech mouse Fig. 3. 1 shows a Logitech mouse which is attached to a base that replaces the mouse mat and contains the motors used to provide forces back to the user. {draw:frame} Fig. 3. 2 Phantom Used in surgical simulations and remote operation of robotics in hazardous environments {draw:frame} Fig3. 3 Cyber Glove Cyber Glove can sense the position and movement of the fingers and wrist. {draw:g} The basic Cyber Glove system includes one CyberGlove, its instrumentation unit, serial cable to connect to your host computer, and an executable version of VirtualHand graphic hand model display and calibration software. The firm introduced haptic technology for the X-by-Wire system and was showcased at the Alps Show 2005 in Tokyo. The system consisted of a â€Å"cockpit† with steering, a gearshift lever and pedals that embed haptic technology, and a remote-control car. Visitors could control a remote control car by operating the steering, gearshift lever and pedals in the cockpit seeing the screen in front of the cockpit, which is projected via a camera equipped on the remote control car. With many new haptic devices being sold to industrial companies, haptics will soon be a part of a person’s normal computer interaction. REFERENCES: http://www. sensable. com/products/datafiles/phantom_ghost/Salisbury_Haptics95. pdf http://www. wam. umd. edu/~prmartin/3degrees/HAPTIC%20TECHNOLOGY1. doc http://www. sensable. com http://www. logitech. com http://www. technologyreview. com

Critique Rocky Horror Picture Show

This show revolutionized interaction and participation with the audience during shows. Who is the protagonist? How did you know this? Give examples. Brad Majors and Janet Weiss. The play was based on the events that Brad and Janet experienced. When Brad and Janet went to the castle to use the phone. Brad and Janet were taken to the lab to take off their wet clothes. Who is the antagonist? How do you know this? Give examples. Dry. Frank N. Further. Dry Frank has a lot of conflict In the show. He has conflict with Brad and Janet when they try to leave the castle.He also has conflict when Riff Raff and Magenta when they try to take authority over the mission. What was the importance of the other characters? It was important to have additional characters to further the plot and add conflict. Who are they and how do they further the plot? Riff Raff is one of the aliens who add conflict to the play when he tries to take over the mission. Magenta is Riff Raffs sister and lover who tries to assist him In taking over the mission. Rocky Is Dry Franks experiment that represents his sexual object. Columbia is also an alien who Is Infatuated with Dry.Frank. Dry. Everett Scott was Janet and Brads former science tutor who shows up at the castle and discovers Brad and Janet. What Is the arrangement of the Incidents (action)? Brad and Janet left a wedding ,got engaged, went for a drive to tell a friend, had a flat, went to the castle to use the phone, had sexual encounters with each other, Dry Scott shows up they leave. What Is the meaning of the play? Is there more than one? The meaning of this play was to express your sexuality. I guess there could be more than one meaning If you perceived the message differently.Did you enjoy the play? I did enjoy the play a lot I have never been too production Like that. What was the message for you In this play? For society? Did you agree with the message? The message for me was that you should express who you are In your own sexuality. I do agree with the message. Dry. Frank N. Further. Dry Frank has a lot of conflict in the show. He has conflict with mission. Magenta is Riff Raffs sister and lover who tries to assist him in taking over the mission. Rocky is Dry Franks experiment that represents his sexual object.Columbia is also an alien who is infatuated with Dry. Frank. Dry. Everett Scott was Janet Janet. What is the arrangement of the incidents (action)? Brad and Janet left a What is the meaning of the play? Is there more than one? Than one meaning if you perceived the message differently. Did you enjoy the play? I did enjoy the play a lot I have never been too production like that. What was the message for you in this play? For society? Did you agree with the message? The message for me was that you should express who you are in your own sexuality. I do

Effects of Windmill Essay Example

Effects of Windmill Essay Example Effects of Windmill Essay Effects of Windmill Essay A windmill is a device that is used to generate power by the use of wind energy. There are some effects that it has on the environment both negative and positive. The following document will look at the effects that the windmill has on the environment and moreover on the benefits that a clean environment enjoys. (Drachmann, 1961)IntroductionThere are some benefits that it has to the environment. One is that it is used to control global warming because it does not emit any carbon into the environment. Second is that it is a renewable source of energy. Since it is natural it can be renewed over and over. It also causes the effect of drying the environment as well as warming the environment especially in the morning. It does not have any pollution effect because it does not produce any smoke. The other effect that the windmill has is that it can cause fire easily, contamination of water can occur as well as gases that are emitted in the greenhouses cannot be saved by windmill.There are some benefits that the environment enjoys when windmills are implemented on a clean environment. One is that the power that is generated by the windmill is cheap. The environment is also not polluted by any form of particles that pollute the air like smoke. The environment stays clean and fresh. It does not use fuel for it to operate hence no air pollution is caused. There are those who say that the noise caused by the windmill as it rotates causes illness but this has not been proven. The other effect that it has on the environment is the killing of bats.ReferenceA.G. Drachmann, 1961 Herons Windmill, Centaurus, pp. 145-151

The Types of Parallel Universes

The Types of Parallel Universes Physicists talk about parallel universes, but its not always clear what they mean. Do they mean alternate histories of our own universe, like those often shown in science fiction, or whole other universes with no real connection to ours? Physicists use the phrase parallel universes to discuss diverse concepts, and it can sometimes get a little confusing. For example, some physicists believe strongly in the idea of a multiverse for cosmological purposes, but dont actually believe in the Many Worlds Interpretation (MWI) of quantum physics. It is important to realize that parallel universes are not actually a theory within physics, but rather a conclusion that comes out of various theories within physics. There are a variety of reasons for believing in multiple universes as a physical reality, mostly having to do with the fact that we have absolutely no reason to suppose that our observable universe is all that there is.   There are two basic breakdowns of parallel universes that might be helpful to consider. The first was presented in 2003 by Max Tegmark and the second was presented by Brian Greene in his book The Hidden Reality. Tegmarks Classifications In 2003, MIT physicist Max Tegmark explored the idea of parallel universes in a paper published in a collection titled  Science and Ultimate Reality. In the paper,  Tegmark breaks the different types of parallel universes allowed by physics into four different levels: Level 1: Regions Beyond Cosmic Horizon: The universe is essentially infinitely big and contains matter at roughly the same distribution as we see it throughout the universe. Matter can combine in only so many different configurations. Given an infinite amount of space, it stands to reason there exists another portion of the universe in which an exact duplicate of our world exists.Level 2: Other Post-Inflation Bubbles: Separate universes spring up like bubbles of spacetime undergoing its own form of expansion, under the rules dictated by inflation theory. The laws of physics in these universes could be very different from our own.Level 3: The Many Worlds of Quantum Physics: According to this approach to quantum physics, events unfold in every single possible way, just in different universes. Science fiction alternate history stories utilize this sort of a parallel universe model, so its the most well-known outside of physics.Level 4: Other Mathematical Structures: This type of paralle l universes is sort of a catch-all for other mathematical structures which we can conceive of, but which we dont observe as physical realities in our universe. The Level 4 parallel universes are ones which are governed by different equations from those that govern our universe. Unlike Level 2 universes, its not just different manifestations of the same fundamental rules, but entirely different sets of rules. Greenes Classifications Brian Greenes system of classifications from his 2011 book, The Hidden Reality, is a more granular approach than Tegmarks. Below are Greenes classes of parallel universes, but weve also added the Tegmark Level that they fall under:   Quilted Multiverse (Level 1): Space is infinite, therefore somewhere there are regions of space that will exactly mimic our own region of space. There is another world out there somewhere in which everything is unfolding exactly as it unfolds on Earth.Inflationary Multiverse (Level 1 2): Inflationary theory in cosmology predicts an expansive universe filled with bubble universes, of which our universe is just one.Brane Multiverse (Level 2): String theory leaves open the possibility that our universe is on just one 3-dimensional brane, while other branes ​of any number of dimensions could have whole other universes on them.Cyclic Multiverse (Level 1): One possible result from string theory is that branes could collide with each other, resulting in universe-spawning big bangs that not only created our universe but possibly other ones.Landscape Multiverse (Level 1 4): String theory leaves open a lot of different fundamental properties of the universe which, combined with the in flationary multiverse, means there could be many bubble universes out there which have fundamentally different physical laws than the universe we inhabit. Quantum Multiverse (Level 3): This is essentially the Many Worlds Interpretation (MWI) of quantum mechanics; anything that can happen does... in some universe.Holographic Multiverse (Level 4): According to the holographic principle, there is a physically-equivalent parallel universe that would exist on a distant bounding surface (the edge of the universe), in which everything about our universe is precisely mirrored.Simulated Multiverse (Level 4): Technology will possibly advance to the point where computers could simulate each and every detail of the universe, thus creating a simulated multiverse whose reality is nearly as complex as our own.Ultimate Multiverse (Level 4): In the most extreme version of looking at parallel universes, every single theory which could possibly exist would have to exist in some form somewhere.

Electric Industry Essay Example | Topics and Well Written Essays - 500 words - 1

Electric Industry - Essay Example The competition in the electricity industry is not as complex as it seems. What has happened is players have always believed that one electricity firm can supply the entire demand at a considerably lower cost than multiple electric firms serving the appropriate market. From this basis they conclude that electric transmission and distribution must always be to be regulated, since in the absence of energy regulation, transmission and effective electricity distribution owners may not face enough competition in the industry to ensure prices are kept low to consumers and to attain economic efficiency in electricity transmitting and distributing. This is, however, the case with many other natural monopolies in the industry. Natural monopolies exists where the largest supplier in an electricity industry, often also the first supplier in a market, has a significant cost advantage over other real or potential competitors; this has always tended to be the case making competition in electricity industry seem complex. The same is the case in the same industry where fixed costs prevail, generating economies of scale that are huge in relation to the market size, as is the case in water and electricity services. This has led to complexity as these electricity firms take advantage of economies of scale and causes problems of bureaucracy and inefficiency. As with all monopolies in electricity market, monopolies who have gained their position on natural monopoly effects could be involved in behavior that abuses their market position, which always leads to calls from various consumers for government regulation. Encouraging competition in the electricity industry is not as complex but requires massive investment by private sector investment as the initial capital is many times massive thus discouraging players and this minimized competition. This would especially start with deregulation that normally lacks monopoly, and these go a long way in encouraging new