Strategic Marketing Plan For New Zealand Essay - 1043 Words

Strategic marketing plan is the process for moving the organization forward to achieve its marketing goals. No one can predict the future but formulating a strategic marketing plan, the organizations will be able to change better directions. For example making a business plan for the next three years, to be able to get there the company should create a company’s roadmap and vision. A good strategic plan achieves the following. †¢ Reflects the values of the organization. †¢ Inspires change and revision in products and target markets. †¢ Clearly defines the criteria for achieving success. †¢ Assists everyone in daily decision making.† (Olsen,2011). 7.1 Where are we now? Aubade New Zealand Limited exports unprocessed bi-product Radiata pine logs to India which has a developing market demand for New Zealand. Exporting unprocessed logs to India, it yields some social benefits. And the company invested forest plantation and added to forest rights and value. From the SWOT analysis tackled in the first assignment, strength of ANZL is the hybridity of Management. Mr. Satinder Mohan Singh who is the country manager has an encompasses wide range of work experiences in the forestry industry in different continents around the world. He has a great management power including knowledge and skills that have been honed through his years of experience and now he makes new strategies for ANZL in order to obtain a sustainable competitive advantage in the industry. 7.2 Where are we going?Show MoreRelatedThe Strategic Marketing On New Zealand Merino1466 Words   |  6 Pages We wool if you wool MERINO Introduction The purpose of this paper is to examine on the Strategic Marketing on New Zealand Merino. And to identify their current marketing tactics and the marketing opportunities that can be applied. 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Academic Honesty-It Was Peer Reviewed and Published Free Essays

The Issue In this was that most students thought It would be easier to heat In their online courses however very few followed through with cheating. It’s also a theory that an honor code may reduce dishonesty. The second article I found while searching was Academic Integrity and Distance Learning by Mark Lankier. We will write a custom essay sample on Academic Honesty-It Was Peer Reviewed and Published or any similar topic only for you Order Now It was peer reviewed and published in the Journal of Criminal Justice Education in October of 2006. In this article academic dishonesty in on campus classes versus online classes was discussed. It believes that there hasn’t been enough attention on the amount of academic dishonesty taking place in online courses. Here are some things that I feel are issues for academic honesty: -Lack of knowledge in what Is considered honest and dishonest. -Lack of concentration on academic honesty, the majority of the attention Is placed on academic dishonesty. -Lack of punishment for academic dishonesty therefore making It easier and more tempting to be dishonest. -Over assumption that It’s easier to be dishonest through online classes without any consequences. Some things that I think should be done is honor code placement such as was issued in the first article I found. I think that if there was a concrete definition of what is considered cheating and what isn’t because some people can cheat without knowing so because of their lack of knowledge. I think that academic honesty deserves more attention simply to acknowledge students who are working hard and being compliant and honest about their work. They are taking the time to make sure their work is original and that they are not taking any credit for someone else’s hard ark. I think this deserves to be acknowledged Instead of overshadowed by people who are dishonest. I believe there should be punishment when it comes to severe cases of dishonesty. When It Is clear that the work has been popularized and taken as If It were their own, there should be no chances given. Academic dishonesty has continual to De a problem Ana students need to Know Tanat It wall not De tolerated I think that the punishment for on campus students should be the same for online students. The place in which the dishonesty is taking place does not matter, dishonesty is dishonesty and all cases should be treated the same. In order for me to avoid any issues with dishonesty I will never cut and paste. If something is an exact quote I will make sure that it is cited and listed in a bibliography to ensure that it’s known it was not something derived by me. I will summarize and make sure I use my own words to explain my point. I will also use the plagiarism checker provided by the university to double check. How to cite Academic Honesty-It Was Peer Reviewed and Published, Papers

Essay about Junk Food And Its Effects On The Human Body Essay Example For Students

Essay about Junk Food And Its Effects On The Human Body Essay â€Å"Our Greatest Enemy† Food is source of fuel for the human body, like water and air it allows humans to live, but what happens when food becomes our enemy? People try to eat healthy, but the food that is considered junk food is usually are white bread, crackers, sweetened pastries, sweetened carbonated beverages and frozen foods these are very unhealthy snacks for the human body. Junk food makes the human body weak and inactive compared to other foods that will give energy such as vegetables and fruits. People know junk foods are high in sugars, fat, and salt, yet people continue to buy and eat them. The way the food industry makes their food is unhealthy and dangerous because of ingredients and chemicals that go into the food .The way junk food is shown to the people is by television advertisement such as Lucky Charms cereal, McDonalds, Taco Bell, and Coca Cola. The food industry use advertisements to promote the product they are selling to the future consumers. Even though there are advertisements that do promote healthy eating and organic snacks, they are not as numerous and tend to attack a smaller audience. The food industry is unethical because of the chemicals they use in their products and the advertisements manipulate their consumers in to buying junk food products. Junk food, seems to be a delicious snack to replace a meal you might have missed for that day, furthermore eating that one bag of chips seem harmless but no it is all a lie! Junk food has mad science behind it. Michael Moss the author of the article â€Å"The Extraordinary Science of Addictive Junk Food†, interviews a man named Steven Witherly, he a scientist on food. According to Moss, Witherly says â€Å"If something melts down quickly, your brain thinks t. . and orange. The colors red, yellow and orange are also trigger colors for hunger. Most people seen these colors on the logos McDonalds, Coca Cola, Cheetos, and snacks and other fast food restaurants. The food industry do not want to spend money on changing their food products because they believe they will lose money if people do not recognize their product. The food industry does not have to change their whole advertisement, they would only have to add another trigger color like green, which people associate with healthy living and organic food. To sum things up, the way the food industry makes their food is unhealthy and dangerous because the ingredients and chemicals that go into the food. The food industry should use the power of advertisement to show new and old consumers. The change made to their food, making it healthier and less dangerous to consume.